Hi! I'm Lauren!
And yes, I really am a Professional Magician.
I love working for companies that positively impact lives. Match.com? I made love for a living. Farmers Insurance? I help people find jobs which have pushed careers forward. Iconmobile? I helped companies stay relevant when "mobile first" became a thing.
Want more facts? Keep reading.
1.) I'm a Creative with a holistic approach. I'm highly proficient with the tools of the trade, but I also get my hands dirty in analyzing data, creating strategy, and community management. I find inspiration from the world around me, and thrive in diverse, fast-paced, positive, collaborative, and innovative work environments. I'm well equipped to handle lots of moving pieces, and effortlessly manage projects and details of every size.
2.) I'm a Magician, Creative, Strategist, Designer, Photographer, and Social Media Swiss army knife. For every project, I put it all into a blender to create highly effective business smoothies and milkshakes. My background provides me with the unique ability to successfully lead and engage in creative direction, strategic performance and planning, visual storytelling, content creation, project execution, and overall social media management.
3.) I'm a digital junkie with over 10k followers on my personal Instagram account, more than 1,350 followers on my dog's Instagram account (in the first month), and persuaded over 7,100 people in the first two years to follow an insurance company's HR Instagram account. I specialize in organic growth, which means higher engagement, impressions, and reach for less spend.
4.) In 2013/2014, I decided to become a Professional Magician on top of my full-time career. Does that take balance? Of course, but I do what I do for the love of it. On the surface, magic and marketing seem very different. In reality, they require the same skills for success.
5.) I really like lists comprised of multiples of 5.
Association of National Advertisers (ANA)
2019: Certified ANA Marketing Professional
2019: Content Marketing Certificate Program
2019: Customer Insights Certificate Program
2020: Marketing Analytics Certificate Program
2020: Omnichannel Marketing Certificate Program
2019: Google Analytics Individual Qualification
2021: The Fundamentals of Digital Marketing
2021: Content Marketing for Social Media
2021: Personal Branding on Social Media
2021: Social Media Marketing: Strategy & Optimization
2021: Social Media for Leadership
2021: Data Visualization for Marketers
2021: Marketing to Generation Z
2021: Motion Graphics for Social Media
2021: Social Media Marketing Foundations
2021: Creating Your Personal Brand
2021: Strategic Thinking
Western Washington University
Bachelor of Arts, Design
Completed in 2011
Major: Design with New Media Concentration
Columbia Business School
Strategic Intuition Course